Two quick items of interest from Austin media:
KEYE TV (CBS) announces without comment a new one-hour news broadcast beginning in September:
KEYE-TV Adds New, Local, One Hour Newscast
KEYE TV is pleased to announce a one hour, locally produced newscast to air weekdays at 4pm starting September 15, 2009. The show will focus on all things Central Texas, highlighting local events, places, news, weather and interesting people in and around Austin. “Ron Oliveira and Judy Maggio are Austin’s most
experienced journalists. They know Austin so well,” says President and General Manager Amy Villarreal, “and each show will highlight their great storytelling and love of Central Texans.”The show is still in development and further announcements will be made closer to the launch date.KEYE TV Program schedule starting Sept 15th:
3:00pm Dr Phil
4:00pm KEYE 4pm News5:00pm The Insider
5:30pm CBS Evening News
6:00pm KEYE News at 6pm
KXAN TV (NBC) experimented with a 4 O’clock broadcast for about one year before abandoning it.
And:
Cox Enterprises is in an agreement to sell three of its newspapers, including the Waco Tribune-Herald. Robinson Media Company will purchase the Tribune-Herald:
"The Waco Tribune-Herald and its employees have made significant contributions to our company," said Doug Franklin, executive vice president, Cox Newspapers.
"Under Robinson Media Company's ownership, the Tribune-Herald will continue to excel in journalism and serving advertisers, as well as remain an integral part of the community."
It is anticipated that virtually all employees will be retained under the new ownership. Belinda Gaudet, current publisher of
the Tribune-Herald, will be retiring, and Dan Savage will serve as the interim publisher. The Tribune-Herald, a Pulitzer Prize finalist in 1994 for its investigative reporting, dates back to the 19th
century.
"I've spent my life in Waco and recognize the importance of the Waco Tribune-Herald," said Clifton Robinson, chairman and CEO of Robinson Media Company. "The paper is vital to this community, and I'm thrilled to be part of such an important organization. I look forward to meeting and working with the employees who make the paper the success it is today and will continue to be in the future."
© Jim McNabb, 2009
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1 comment:
This is a trend started by the rising costs of syndicated programming with limited local spots for sale, vs. locally produced programming with 100% local avails. Even if the local programming gets half the ratings, when it's produced by staff already on hand... your ROI is pretty good. There are only so many "Oprah's" available and she costs a fortune.
Why not add news? Or news-ertainment, or whatever they can get off the feed, or waste time without spending money? No brainer. A good question is will Ron and Judy work for free, or do they get more cash for the extra work.
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