Friday, September 2, 2011

Longhorn Network Makes a Deal

One Deal Down

Yes, the Longhorn Network can be seen in Austin, but you might have to go to a bar or a friend's house.

ESPN and Grande Communications announce that the Longhorn Network (LHN) will be available to University of Texas fans across the state of Texas in time for the Rice vs. Texas game on Saturday, September 3, when the Owls take on the Longhorns from Darrell K Royal – Texas Memorial Stadium at 7 p.m. CT (with a re-air at midnight CT). Grande Communications serves the Austin, San Marcos, San Antonio, Midland/Odessa, Waco, Corpus Christi and Dallas markets.

“As a Texas based company, Grande understands the passion our customers have for Texas sports,” said Matt Murphy, President, Grande Communications. “We are pleased and very excited to make Longhorn Network available as part of our cable television offerings.”

Added David Preschlack, executive vice president, Disney and ESPN Media Networks, “Grande customers across the state of Texas will have access to more Longhorn content than ever before.”

Grande doesn’t extend far across Texas. There is still NO agreement with Austin’s biggest programming provider, Time Warner. Neither Direct TV nor Dish has signed up either.

The deal could put pressure on Time Warner, but it’s all about money.

Prior to Saturday’s kick-off, the two-hour Texas GameDay - the only pre-game show exclusively from inside the stadium - at 5 p.m. will give fans all the insights, analysis and excitement they’ve come to know from ESPN’s College GameDay pre-game show. Then, Longhorn fans will see the debut of Texas GameDay Final – a two-hour dedicated post-game show televised immediately after the game exclusively from the field. Monday at 7 p.m., Rewind with Mack Brown will breakdown all the plays and action from the team’s first contest. Finally, Tuesday at 8 p.m., Texas Football Overdrive will present the Rice vs. Texas game in an enhanced format featuring interviews, sound and analysis that bring viewers an inside look at the game.

Longhorn Network Coverage of Sept. 3 Season Opener:
Date Time (CT) Program
Sat, Sept 3 5 p.m. Texas GameDay
Sat, Sept. 3 7 p.m. Rice vs. Texas
Sat, Sept. 3 10 p.m. Texas GameDay Final
Sun, Sept. 4 12 a.m. Re-air Rice vs. Texas
Mon, Sept. 5 7 p.m. Rewind with Mack Brown
Tues, Sept. 6 8 p.m. Texas Football Overdrive

ESPN has a 20-year agreement to own and operate a year-round, 24-hour network dedicated to all things University of Texas.

© Jim McNabb, 2011

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